Unlock the Emotional Intelligence Behind Consumer Behavior
Prxy AI translates raw, unstructured conversation into actionable insights—helping brands and agencies make data-driven decisions faster and more cost-effectively.
Who We Serve
Empowering brands and agencies with real-time emotional intelligence to drive better decisions.
Brands
You know your brand best—but keeping a finger on the pulse of ever-evolving consumer emotions can be tricky. Prxy AI delivers the depth of a large insights firm—only faster and at a more accessible price point.
Deeper Audience Understanding
Holistic Customer Journeys
Product & Messaging Optimization
Agencies
Your world moves fast—briefs, pitches, client demands, and an ever-present need to innovate. Prxy AI becomes your strategic edge by cutting through the noise with actionable emotional intelligence.
Better Briefs & Pitches
Real-Time Market Pulse
Creative Validation
Who We've Worked With
See what our clients have to say about their experience working with Prxy AI.
"Prxy AI is quickly becoming our go-to insight tool for new business. Prxy AI's ability to quickly generate qualitative insights at scale has been as impressive as the richness of the 'why' behaviors it uncovers."
Zach Baze
Executive Director of Data & Effectiveness | Publicis Team One
"Prxy AI didn't just build an automated content engine, they redefined how we connect with our most discerning consumers."
Philippe André
U.S. Brand – Champagne Charles Heidsieck
"Everyone thinks they can do marketing, but it's not as easy as it looks. Once you realize you need help, call Prxy AI. They built and gave us the playbook so we could focus on executing."
Randle Bennett
Founder & CEO Qixent
"The most humanized data poetry I've seen to date."
Zach Duenow
Founder MUZE Branding
"In our data driven, AI-obsessed world, Prxy AI is uniquely qualified to do what matters most. They get to the WHY–the thoughts and feelings that drive behavior."
John Condon
Founder & CCO The Distillery Project
How We Do It
We translate raw, unstructured conversation into actionable intelligence, combining advanced semantic analysis with human-validated insights.
Semantic Data Collection
We gather massive, privacy-compliant data sets spanning social platforms, forums, reviews, and more. Our focus isn't just on what people say, but how they say it.
Emotional & Behavioral Decoding
Our proprietary platform decodes conversations at scale, linking emotional drivers to the behaviors they influence, uncovering deep-seated motivations.
Rapid Delivery & Cost Efficiency
We compress traditional research timelines, delivering real-time or near-real-time insights without exorbitant fees, empowering you to pivot quickly.
Features & Deliverables
Our platform delivers actionable insights that drive real business impact.
Narrative & Emotional Analysis
Our Semantic platform ingests large-scale, unstructured conversation data and translates it into clear emotional drivers, uncovering the deeper "why" behind consumer behaviors.
Category-Specific Insights
We map emotional and behavioral data to industry contexts, identifying unique themes, barriers, and benefits to align your organization with the realities of your specific market.
Validated Intelligence
We balance advanced AI models with executive level human-in-the-loop strategy to refine and validate findings, ensuring accuracy and nuanced understanding.
Research and Strategy in Real Time
We compress typical research timelines, providing up-to-date insights in days—or even hours—rather than weeks or months, allowing you to quickly pivot strategies.
Actionable and Activatable Audiences
We don't just hand you data; we deliver clear next steps and strategic guidance for marketing, sales, product development, or fundraising.
Privacy-Compliant Data Set
We operate within strict data protection standards and do not rely on personally identifiable information (PII), allowing you to leverage emotional intelligence safely.
Humans in the Loop
Our team of experts ensures that our AI-driven insights are validated with human intelligence and industry expertise.
Josh Brusin
Founder
LinkedInJosh is applying decades of marketing expertise and data innovation to invent solutions that identify consumer insights and business strategies that are distributable, cascade up-funnel, and deliver successful business outcomes.
Derek Johnson
Marketing
LinkedInDerek brings over 20 years of marketing experience evenly split between client and agency. He spent 10 years helping Mercedes-Benz with their digital marketing transformation, personalization, and e-commerce, and has spent the last 10 with Razorfish, Sapient, and Hawkeye across product, strategy, and executive leadership.
Ellen Foster
Insights
LinkedInEllen's 20 years of experience leveraging disparate data sources has delivered sharper strategies, competitive intelligence, and surprising insights. Her commentary has appeared in the WSJ, Newsweek, iMedia, Path to Purchase Institute, and others.
Ernesto Adduci
Accounts
LinkedInErnesto has 30+ years of experience across global agencies, with a focus on multicultural marketing, CPG, and tourism. Ernesto has won many awards, including multiple Cannes Lions.
Michael Velasco
Transformation
LinkedInMichael has spent the last 30 years transforming numerous businesses from traditional analog practices into digitally-powered, data-forward modern operations.
Cole Orloff
Creative
LinkedInCole Orloff is a multidisciplinary creative director and strategist with 13 years of experience across creative contexts. He often works cross-functionally, solving novel problems for businesses and brands in cutting-edge industries.
Heather Reddig
Operations
LinkedInHeather has 20+ years of experience from holding companies to boutique studios. She has developed operating models for global, multi-agency engagements, steering change management, and along the way produced award-winning digital content and experiences.
Joel Dennis
Growth
LinkedInJoel applies expertise in client strategy and engagement across industries to collaboratively align business goals with sustainable growth. His approach uncovers new opportunities, helping businesses achieve success through strategic leadership and innovation.
Bradley Golden
Technology
LinkedInBradley Golden has spent 10 years at large companies and startups, leading teams as the Engineering Manager at Albert and the Team Lead at CCC Information Services. He's a process and workflow expert and has scaled software systems to support growing user bases.
David Lauro
Finance
LinkedInDavid has served as the CFO at Publicis Digital Experience Group. He brings a wealth of experience understanding opportunities and strategies to optimize engagement.
Latest Insights
Explore our latest thoughts on emotional intelligence, consumer behavior, and market trends.
Ready to Unlock Consumer Emotional Intelligence?
Join forward-thinking brands and agencies using Prxy AI to make data-driven decisions faster and more cost-effectively.