About Us
Discover the story behind Prxy AI and our mission to make emotional intelligence accessible to all organizations.
Humanizing Data for Better Decisions
To help agencies, brands, and organizations of all sizes see the human drivers behind every click, comment, or purchase. By making this intelligence affordable, privacy-compliant, and lightning-fast, we empower you to move from guessing and gut-feel to confident, data-backed decisions—all while forging deeper, more authentic connections with your audience.
How We're Different
Our unique approach to emotional intelligence sets us apart from traditional research firms.
Emotionally Focused
We don't just tell you what people said; we uncover why they said it. Our platform maps emotional drivers like fear, excitement, trust, or skepticism to specific behaviors, helping you truly understand the conversations shaping your market.
Real-Time Research & Strategy
Traditional research can take months and balloon your budget. Prxy AI compresses timelines, delivering near-real-time insights so you can pivot quickly—whether you're refining a campaign, launching a product, or reaching out to donors.
Category-Specific Insights
Every industry has its own set of narratives, opportunities, and pitfalls. We add contextual layering for retail, healthcare, tech, nonprofits, and more—ensuring the guidance you get fits your exact market.
Cost-Efficient & Scalable
Forget expensive, drawn-out projects. Our streamlined platform model scales to your needs, giving you top-tier emotional intelligence without the high overhead of a traditional research firm.
Human-Validated Results
Our AI does the heavy lifting, but real people double-check the findings. This human-in-the-loop approach ensures accuracy, nuance, and actionable outcomes you can trust.
Privacy-Compliant Data
We never rely on personally identifiable information (PII). Instead, we leverage massive but ethically sourced, privacy-first data—so you can use emotional intelligence even in highly regulated industries.
Humans in the Loop
Our team of experts ensures that our AI-driven insights are validated with human intelligence and industry expertise.
Josh Brusin
Founder
LinkedInJosh is applying decades of marketing expertise and data innovation to invent solutions that identify consumer insights and business strategies that are distributable, cascade up-funnel, and deliver successful business outcomes.
Derek Johnson
Marketing
LinkedInDerek brings over 20 years of marketing experience evenly split between client and agency. He spent 10 years helping Mercedes-Benz with their digital marketing transformation, personalization, and e-commerce, and has spent the last 10 with Razorfish, Sapient, and Hawkeye across product, strategy, and executive leadership.
Ellen Foster
Insights
LinkedInEllen's 20 years of experience leveraging disparate data sources has delivered sharper strategies, competitive intelligence, and surprising insights. Her commentary has appeared in the WSJ, Newsweek, iMedia, Path to Purchase Institute, and others.
Ernesto Adduci
Accounts
LinkedInErnesto has 30+ years of experience across global agencies, with a focus on multicultural marketing, CPG, and tourism. Ernesto has won many awards, including multiple Cannes Lions.
Michael Velasco
Transformation
LinkedInMichael has spent the last 30 years transforming numerous businesses from traditional analog practices into digitally-powered, data-forward modern operations.
Heather Reddig
Operations
LinkedInHeather has 20+ years of experience from holding companies to boutique studios. She has developed operating models for global, multi-agency engagements, steering change management, and along the way produced award-winning digital content and experiences.
Joel Dennis
Growth
LinkedInJoel applies expertise in client strategy and engagement across industries to collaboratively align business goals with sustainable growth. His approach uncovers new opportunities, helping businesses achieve success through strategic leadership and innovation.
Bradley Golden
Technology
LinkedInBradley Golden has spent 10 years at large companies and startups, leading teams as the Engineering Manager at Albert and the Team Lead at CCC Information Services. He's a process and workflow expert and has scaled software systems to support growing user bases.
David Lauro
Finance
LinkedInDavid has served as the CFO at Publicis Digital Experience Group. He brings a wealth of experience understanding opportunities and strategies to optimize engagement.
Ready to Join Us?
Discover how Prxy AI can transform your approach to consumer insights and decision-making.